Since fantasy sports industry leader FanDuel was founded in 2009, the growth of the on-line fantasy sports market in North America has been phenomenal.  For example, the Fantasy Sports Trade Association (“FSTA”) estimates that the number of people playing fantasy sports in the U.S. and Canada more than doubled between 2009 and 2015, from 28.4 million to 56.8 million.  The average annual spending per fantasy sports player over this time has increased at an even greater pace, from $80 in 2012 to $475 in 2015.  Total 2015 spend by fantasy sports participants in the U.S. and Canada is estimated to be almost $27 billion.